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International Business Times
International Business Times
Business
Callum Turner

Inside the Rise of Drink Happie: Pete Olander's Plant-Based Approach to Modern Well-Being

Drink Happie, an American plant-based functional beverage brand, has entered the modern wellness scene with a simple goal: making people actually "feel good." Founded by Pete Olander, the California-born company leverages plant-based science to craft functional beverages and cannabis products designed to not only fit into but also elevate everyday routines, while uplifting energy and mood.

"I believe that wellness should be accessible, not intimidating," he says, underscoring his mission of being the go-to brand for accessible drinks that converge natural ingredients and thoughtful formulation. He describes Happie as a brand built around giving people alternatives for a better way to lead their lives. That extends to everything the company produces, from THC seltzers to functional mushroom drinks and California-grown cannabis flower.

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