In Switzerland, the only winter blues are the hues of the sky and markers for denoting intermediate ski runs. Thus, February is a truly magical time to see and be seen in St. Moritz, the peak (pardon the pun) of all luxury alpine ski and resort towns.
The region is a magnet for enthusiasts of both skiing and après-ski, a French term that literally translates to "after ski" in English. The term is said to have been coined in the Swiss Alps in the 1950s and 1960s with the birth of modern commercial skiing and winter resorts as they are known now.
