Bruno Guimaraes isn't the most famous Brazil star to take the hotseat in the St James' Park media auditorium - that honour actually goes to Pele after a visit to Tyneside in 2003.
But one thing was clear as we edged towards the conclusion of the 24-year-old's media presentation in the bowels of this famous old stadium, that Bruno is here to emblazon his name across the Premier League stage.
When asked which players he styled himself on, he casually name-dropped Spanish stars Andres Iniesta and Xavi.
