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AAP
AAP
Esther Linder

Initially unloved, now iconic: Vegemite marks 100 years

Vegemite is set to mark 100 years of being sold on Australian shelves. (Julian Smith/AAP PHOTOS)

At first glance, a jar of black paste made of brewer's yeast by-product mixed with salt, celery and onion might not be a top contender for a cultural touchstone.

But 100 years after it was first developed by Cyril Callister in Port Melbourne as an imitation of British spread Marmite, Vegemite is a staple in every supermarket across the nation.

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