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The Economic Times
The Economic Times

India’s new wealth creators: Why diversification is changing investment strategies

India is creating a new generation of entrepreneurs, business owners, and professionals with significant investable wealth. As portfolios grow, many investors are looking beyond traditional bank deposits and domestic equities towards a wider mix of assets, including private markets, alternative investments, and international opportunities. BCG estimates that India could add more than $2 trillion in total wealth by 2030 , highlighting the scale of the opportunity ahead.

That changing investor profile also creates an important opportunity for financial brands. Organisations are looking to tap into the opportunity. Advertise on ET is the right platform for such financial brands. This Economic Times initiative can engage an audience that closely follows markets, wealth creation and investment decisions, while the changing behaviour of India's wealthy investors offers a wider conversation around how portfolios are being built.

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