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The Economic Times
The Economic Times
Business

IndiaMART doubles down on AI to curb fake listings, improve buyer interaction

IndiaMART, one of India's largest online marketplaces, plans ​to double its spending ​on artificial intelligence tools every six months as it ​steps up efforts to curb fake listings and improve content checks, a senior executive said.

The company connects buyers and sellers across a wide range of categories - ‌from phone ⁠chargers and ⁠lawn mowers to pharmaceutical products and industrial machinery, and even anatomical skeleton models - ​but does not typically oversee transactions.

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