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The Economic Times
The Economic Times
Comment
Pravin Kaushal

India must make AI labels durable and verifiable

A few years ago, a San Francisco family received a call from their son claiming he had been in an accident. A lawyer urged them to wire money. They did. But there had been no accident, and it had not been their son speaking. The voice was AI-generated.

Such scams prompted California's AI Transparency Act, which took effect on August 2. India had notified similar rules 6 mths earlier. Both governments reached the same conclusion: when people can no longer distinguish real from synthetic, public trust erodes.

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