City centre shoppers have said they are really noticing the difference with increased prices, even for basic items. Pasta and meat were two of the items people mentioned as having obvious increases. One person said it seemed that healthy food was getting more expensive while unhealthy food was affordable.
The cost of living crisis continues to impact people across Nottingham and city centre shoppers fear that prices may get higher.
With all age groups feeling the pressure of inflation, people are now “saving harder.” With prices going up, people also mentioned they would like to see wages do the same.
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When food shopping, it can be difficult knowing where to go and where to find the best bargains. Many people however, have said that they shop around.
With recent reports on the price of products like Lurpak increasing, shoppers are being more careful. Sue Jenkins, 51 has noticed the price of pasta go up. Sue, who is a sales assistant lives in Gedling.
She told Nottinghamshire Live: “Pasta, it’s gone up only a couple of pence. You really do notice the difference after a big shop.
“Apart from my gas and electricity, I’ve noticed that fruit and veg has gone up too and I know it’s because of exportation and what not but as always, the healthier things are more expensive and the unhealthier things are affordable.”
The sales assistant continued: “I work in a food shop and I hear people say all the time ‘that’s gone up hasn’t it?’ and they’re right, it has. Things will probably continue to keep on rising now.”
Mel Harris, 38 has also noticed items go up in price. The mother of four is an estate agent.
Living in Lady Bay, Mel said: “I have 2 children who are incredibly fussy eaters so I do shop around sometimes to find specific items that are cheaper.
“I’ve noticed that yoghurt has increased in price and for me, even Aldi has gotten more expensive now. I shop around, there’s not one store I go to all the time for everything.
“My household has two incomes each month but I couldn’t imagine what it would be like with one.”
According to Which? In June, 2022, Aldi was the cheapest supermarket. The most expensive supermarket was Waitrose.
Alan Wright, 67 and his wife Janet shop at their local Asda. The couple from Arnold are both now retired.
Janet told Nottinghamshire: “Luckily, it isn’t impacting us too much and we can just about afford it. There are things that I put back on the shelf sometimes like certain meats if I don’t get it from the butchers because I know it’s cheaper elsewhere.
“Some people don’t have the time to shop around and just have to make do with what supermarkets close.”
Alan added: “Back in the day, they used to have vouchers to help people. Milk vouchers for mothers and all sorts, now, it’s just fend for yourselves.”
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