The inaugural Guardian Advertising Awards, launched to celebrate scale, influence and integrity across the publisher’s platforms, have recognised brands including Nurofen, Google Pixel and Charlie Bigham’s.
The Grand Prix award was given to Nurofen for its See My Pain campaign, which was praised by judges for its real-world impact in tackling awareness of the gender pain gap and the brand’s “commitment to addressing complex health challenges”. The campaign also won in the “everyday brands” category.
