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Technology
Terry Sullivan

In the eye of the beholder: Did Apple stocks underperform or is there more to come?

Tim Cook looking pensive in a suit.

When trading stopped earlier today, which effectively ended all trading for 2023, Apple stock was up 49% for the year. And at first glance, that yearly gain for Apple may seem like good news.  

But according to a recent CNBC article, looks can be deceiving. Yes, it's true that "Apple's stocks rallied in 2023." However, if you compare Apple to how other tech giants did, its gains seem lackluster: Nvidia was up 238.9%, Meta climbed 194.1%, Tesla rose 101.7%, Amazon jumped 80.9%, Alphabet gained 58.3%, and Microsoft was up 56.8%.  

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