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Los Angeles Times
Los Angeles Times
Business
Jaimie Ding

In Compton, Tam's regulars are proud of Super Bowl moment: 'It felt like we were being seen'

COMPTON, California — It was business as usual for Tam's Burgers No. 21 the Monday after the Super Bowl, except for the TV station doing interviews next door and the handful of tourists who came to snap photos in front of the restaurant.

For Compton locals, the beloved burger chain's West Rosecrans Avenue location and other city landmarks were the stars of Sunday's halftime show, which featured Dr. Dre, Snoop Dogg and Kendrick Lamar.

Kelly Flores jumped to her feet and cheered when she saw the Tam's Burgers sign reproduced as part of the stage design, which also included a map of Compton projected onto the ground and recognizable spots such as Dale's Donuts, the Martin Luther King memorial and the legendary Compton dance club Eve After Dark, where Dr. Dre got his start.

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