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The Independent UK
The Independent UK
National
Chan Ho-Him

In China, consumerism trumps nationalism despite tensions with the U.S. and Japan

China US Japan Culture - (Copyright 2026 The Associated Press. All rights reserved)

In China, consumerism appears to outweigh nationalism regardless of how testy relations have become in recent diplomatic spats with countries like Japan and the United States.

It has been common practice for the ruling Communist Party to whip up nationalist sentiment and deploy propaganda condemning countries deemed to be violating China's stance on territorial issues as Taiwan and Tibet. At times, Beijing targets companies that make ideological missteps in their maps or advertising.

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