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The Conversation
The Conversation
Olivia Maurice, Cognitive Neuroscientist, Western Sydney University; University of Sydney

In a culture obsessed with staying young, we ignore the many benefits of ageing

Every morning, millions of people wake up hoping to look, think and feel younger than they did yesterday.

The anti-ageing industry is worth hundreds of billions of dollars, promising everything from “miracle” supplements to gene therapies. Few people embody this pursuit more visibly than entrepreneur Bryan Johnson, whose quest to slow ageing and achieve “immortality” has gained global fascination.

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