
Few collaborations in modern photographic history feel as culturally significant as the moment that legendary Apple mastermind, Jony Ive, teamed up with fellow industrial designer Marc Newson to turn their attention to designing a Leica rangefinder camera.
In one of the latest releases from the Leica archive seen on TikTok, we’re given a rare glimpse at the prototype of the Leica M (Red): a camera designed not merely as an object of desire but as a philanthropic statement.