Get all your news in one place.
100's of premium titles.
One app.
Start reading
TechRadar
TechRadar
Lance Ulanoff

If Apple is truly learning from the MacBook Neo, it should return the iPhone to its $199 roots

MacBook Neo and iPhone 17.

Apple is selling an insane number of MacBook Neos, so much so that it's now trying to adjust production to meet demand. People want the MacBook Neo in ways they have never wanted a MacBook before. It's a near-perfect blend of Apple quality and affordability, and it's opened the floodgates to consumers who thought they could never afford a MacBook. I expect this to be one of Apple's most popular products of the decade, and I hope that it teaches the tech giant a valuable lesson:

Make the iPhone more affordable.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.