Iceland shoppers could be missing out on major savings on their food shop if they’re not signed up to the supermarket’s loyalty program . The frozen food specialist has launched a number of ‘bonus card prices’ exclusive to loyal customers who sign up to the scheme.
The offer sees up to £1.25 knocked off the price of popular products, which totals to a potential saving of £27.43.
The low prices are only available for a limited time, and are only available to Bonus Card holders, which is free to sign up to, where members can access perks like free delivery and additional discounts.