Iceland is joining in with the January sales - with a range of 50% off deals. The frozen foods retailer says it has slashed the prices of hundreds of products by up to half price this month.
More than 25 frozen favourites will be half price throughout the month, including garlic bread, ice cream, burgers and nuggets. There will also be discounts on over 15 "grocery essentials" you won't find in the freezers. These range from cookies to cereal and fabric conditioner.
Prices on the frozen favourites are being cut until January 29, in stores and online. Iceland says the deals on grocery essentials are available until January 16, again both in stores and buying online.
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