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Manchester Evening News
Manchester Evening News
Business
Emma Gill

Iceland launches first dedicated air fryer aisle with more than 250 products

Iceland has become the first supermarket to launch an aisle dedicated to air fryable foods.

The aisle, featuring 250 plus products, aims to meet the soaring demand from customers 'driven by the explosive surge' in air fryer use.

With more and more households turning to the energy-saving devices to keep bills down, the frozen food giant has already started including air fryer cooking instructions on many of its products.

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