For a decade now Fenway Sports Group have put major emphasis on data.
With John Henry having been an early adopter and pioneer of the 'Moneyball' method, using it to great success to turn the Boston Red Sox baseball team from a franchise 86 years without a World Series to one that has won four in the last 18 years, the FSG supremo and his team wanted to adopt the same strategy at Liverpool.
Acquiring the Reds in 2010 from the near ruinous regime of Tom Hicks and George Gillett, FSG sought to implement their new method in a bid to end Liverpool's own trophy drought, the Reds without an English league title since 1990.
