
This is a story about Christmas and marketing magic. It’s a tale about how Harry Hamlin, who told Broadcasting+Cable he’s never even seen a cooking show, is starring in In the Kitchen With Harry — for the holidays.
It is also about how that cooking show is at the center of a remarkable season for AMC Networks’ Content Room branded content unit, which integrated a record 15 sponsors into AMC’s annual “Best Christmas Ever” programming stunt.