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The Economic Times
The Economic Times

'I was in denial with the idea of quick commerce’: BigBasket founder Hari Menon

Hari Menon ET BigBasket

BigBasket founder Hari Menon, in a LinkedIn post, said he was initially in denial about the idea of quick commerce.

Penning his thoughts as he steps down as chief executive nearly 15 years after launching the online grocery, Menon reflected on how consumer behaviour changed faster than many expected.

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