By now, we all know about the importance of wearing a facial sunscreen every day, so I’ll skip the lecture and get down to the important bit. You see, while we are all aware of SPF’s necessity in our beauty routine, a recent study by online beauty platform Face the Future revealed that in 2025, 45% of us here in the UK still aren’t applying SPF on a daily basis. The reason? We want our SPF formula to feel silky smooth, hydrating on the skin and offer fuss-free, easy application with no white cast or greasy residue—something that may have been lacking in traditional formulas if the stats are anything to go by.
Thankfully, the beauty brands have taken notice, and there is a new wave of SPF formulas available which bring together the lightweight texture of a serum or gel moisturiser with the sun protection we need. Water-based sunscreens are packed with hydrating ingredients, like hyaluronic acid and glycerin, so they not only feel great to apply, but your skin reaps the benefits too. Considering Face the Future’s study also revealed 40% of us want a formula that feels lightweight/invisible on the skin and almost half of the UK want an SPF with hydrating benefits, this is great news for anyone who’s been skipping their sun protection up until now or still on the hunt for a formula they love.
