At some point in the mid-'90s, with rap-metal in the ascendancy, the US record industry began talking up Insane Clown Posse as the Next Big Thing for suburban white kids, the Detroit duo's third album, 1995's Riddle Box having sold half a million copies with little radio or MTV support.
In a bid to further help the 'horrorcore' duo, Violent J (Joseph Bruce) and Shaggy 2 Dope (Joseph Utsler), cross over to a rock audience, their new record label, the Disney-affiliated Hollywood Records, approached rock stars from three generations - Alice Cooper, Sex Pistols guitarist Steve Jones and Guns N' Roses guitarist Slash - to guest on the fourth album The Great Milenko, presumably hoping that their notoriety would further enhance ICP's carefully cultivated 'bad boys' image, and lend them some credibility.
