
I believe that the iPhone 17 Air will be the last (and biggest) reveal of the Apple event. If you haven’t been following all the rumors, the iPhone 17 Air is expected to be the thinnest iPhone ever at just 5.5mm with a pretty big 6.6-inch display. But Apple needs to do more than just show a ruler to get shoppers to care.
One of the biggest criticisms of the Samsung Galaxy S25 Edge is that Samsung basically made a scaled down version of the Galaxy S25. And as lightweight and sleek as that design is, a lot of people just shrugged their shoulders. Most of the negative comments I read online about the S25 Edge are basically “Who is this for?” and “Who asked for this?” I have a feeling the rumored iPhone 17 Air could fall into the same trap. But Apple could help counteract that negativity in a few key ways.