£25 was the price that Matthew Burgess charged to re-design his first pair of sneakers for a classmate. Last year a pair which his company customised sold for £10K at an auction.
Matthew, from Boothstown, got into customising trainers at just 17-years-old while he was studying at Pendleton College. He had become the talk of the campus when fellow students would notice him wearing trainers with colourways they had never seen before.
“Pendleton is a big college, you’ve got like 3,000-4,000 people there. So I kept wearing this army camouflage and loads of people would ask.