"An exciting future for Carrington," hails a huge sign overlooking a row of queuing traffic on the A6144.
But in the Trafford village best known as the home of Manchester United's training ground, not everyone is feeling quite so optimistic. Fed up residents say constant traffic and the sound of lorries thundering past their homes have made their lives a misery for years, and they have finally had enough.
"It never stops," said Sylvia Shelmerdine, who lives in Manchester Road. "The traffic is 24 hours a day.