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Will Simpson

“I didn’t think it was the most important album since Sgt Pepper. But I certainly knew saying that brought more attention to it, and more sales to it”: Sananda Maitreya on why he talked up his debut album as Terence Trent D’Arby

(MANDATORY CREDIT Ebet Roberts/Getty Images) UNITED STATES - JANUARY 01: Photo of Terence Trent D'ARBY (Photo by Ebet Roberts/Redferns).

Sananda Maitreya, the artist previously known as Terence Trent D’Arby, is currently touring the UK and is about to have the four albums he released under his old name reissued. And he’s been talking to The Telegraph about the his swift rise and equally rapid fall in the late 1980s and early 1990s.

Older readers may recall that D’Arby/Maitreya (he changed his name in the early 2000s) was big big news in 1987. Young, good looking and beautifully arrogant, he was fond of proclaiming his own genius – on one occasion he claimed that his debut album, Introducing The Hardline According To..., was the “most important album since Sgt Pepper”. It wasn’t. But it was a very good pop-soul album that justified the considerable hype.

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