As we all look at tightening our belts amid the cost of living crisis, rising inflation and soaring bills, food shopping is one area where it helps to look for a bargain. Many shoppers are looking at how to do their food shop for less by making the most of special offers and price comparisons.
Navigating the world of supermarket deals and reductions can be tricky business though, and you need to be savvy to make sure you’re actually getting a bargain. With inflation still at more than nine percent in the latest figures, it can make a huge difference if you can keep food costs low.
Sainsburys recently introduced new special offer signs, which are more prominent than they used to be, as more shoppers seek a bargain. Our colleagues at BirminghamLive went to Sainsburys to check out how the store’s discounts work. Read on for their experience.