What’s yellow, a new superfood (according to the internet) and essential for hot cross bun consumption? Butter. The once-vilified member of the food pyramid is now the snack of choice for many and liberally slathered on to everything. Not even the humble soft serve has been able to escape its greasy grasp.
The butter-dipped soft serve, popularised on Instagram, is characteristic of food made for social media: the questionable flavour pairing enhances its desirability. Soft serves with pale yellow shells are already being sold by Cherry’s Goods and Air Lab in Sydney and Timboon Fine Ice Cream in regional Victoria. It is also promoted as a food highlight at this year’s Sydney Royal Easter Show, running from 2 to 13 April, being sold by the vendor Looops Funnel Cake.
