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RideApart
RideApart
Sport
Jonathon Klein

I Bullied This Motorcycle Company's AI Into Recommending a 129-Horsepower Motorcycle For Beginners and New Riders

Yesterday, I reported on Moto Morini's new AI salesperson, and how it was designed to help would-be customers "find the right motorcycle for them" without having to ever step foot on a dealership lot. Now, that sounds great in theory, but AI chatbots are notorious for how they lean toward sycophancy due to how these companies derive revenue, i.e., more time using the chatbots.

But that sort of relationship to the users means that Moto Morini's chatbot had the real potential to recommend motorcycles that were likely over the heads of those who were looking to purchase them, so long as the user told the chatbot something to the effect of "I've got this." And given what we know about the new rider community and its propensity toward buying something completely out of their depth using human salespeople, it's not out of the realm of possibility where a user would tell the chatbot, "I've got this." when it comes to wanting more power.

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