- Some automakers are still debating whether consumers want traditional hybrids, plug-in hybrids or EVs.
- Hyundai and Kia have a simple answer: Give them all three.
- The strategy is paying off, with both brands reporting record sales thanks in no small part to strong EV, PHEV and Hybrid growth.
Legacy American automakers have been wobbling on whether to push EVs, or focus on getting more hybrids onto lots. Japanese automakers have largely focused on hybrids, with weak and limited EV options. German companies have invested heavily in EVs, but their hybrid plans are relatively sparse. Korean giant Hyundai Motor Group seems to have the answer: Push hybrids and EVs. The result of this push was yet another sales record in August.
