In light of the recent surge in COVID-19 cases in Telangana, predominantly centred in Hyderabad, there has been an increase in demand for masks, sanitisers and medicines. Mask sellers can now be seen hawking their wares on main thoroughfares. However, despite the rise in number of cases and governmental advisory advocating mask usage, the overall consumer demand for masks remains relatively low.
“During the three waves of COVID-19, there was a notable surge in mask demand, leading to stock shortages. However, after the third wave concluded, sales plummeted, remaining almost negligible for the last six to eight months,” said Neelesh Kanodia, a shop owner in Ameerpet.
Kanodia noted a slight resurgence in sales earlier this month following reports of COVID-19 cases in Kerala. Over the past year, the supply of masks to hospitals has reportedly remained consistent, according to Neelesh.
