‘There’s a side to Tory Burch you haven’t seen yet,’ says designer Humberto Leon – the co-founder of Opening Ceremony, former creative director of Kenzo, and also a restaurateur – as we discuss his interiors for the new Tory Burch pop-up store on Melrose Avenue. ‘She’s open to surprises for herself and for her fans. I think that's something exciting for people to see in this endeavour.’
The pop-up, which is open until the end of the year, is a whimsical, treasure chest-like space that displays the idiosyncratic design sensibility Leon is best known for. There are vases in the shape of giant strawberries, baby-pink ceramic seats and shag carpets covering various surfaces, while a game of ‘cat and mouse’ is played out around the building, with repeating images of mice on the exterior and cats on the interior.
