Chimpanzees helped to make PG Tips tea famous with their iconic TV ads in the 1970s. But what happened to these animals afterwards? Our new study, using techniques previously used only on human remains, reveals the fascinating life story of Choppers, a celebrity chimpanzee, also known as Ada Lott from the PG Tips ads.
Zoos have transformed over the last century. They once focused on entertainment, but in the UK zoos now have a greater emphasis on education, conservation, research and welfare. And our new study, led by experts at National Museums Scotland, shows how these changes are written on Choppers’ body.
Choppers died aged 46 in 2016, which is close to the average age for a wild or captive chimpanzee. Following her death, Choppers was donated to the National Museums of Scotland, which enabled an analytical investigation into her life through her remains. Researchers from across the UK created the most comprehensive osteobiography of a zoo animal by bringing together archival, chemical and metric analyses.