For anyone who hasn't indulged in Eurovision 2023, first of all, where have you been? And second of all, you've really missed out. Even if you're not a fan of what is quite probably the greatest song contest in the world, you can at least appreciate the visual identity, which elevated the event through its fresh, fun and vibrant visuals.
As Ukraine won the contest last year and the UK came second, the UK was hosting on behalf of the Ukraine this year, which makes the collaboration between a UK team at Design Bridge and Partners (formerly Superunion) and Ukrainian agency, Starlight Creative on the branding all the more fitting.
