Last week, the news that Gervonta Davis and Ryan Garcia had agreed on a deal to meet in 2023 reverberated through boxing—not just because Davis and Garcia had come to terms, but because competing promoters and networks had found a workable agreement, too.
Among the issues that have caused boxing to lose the mainstream foothold it once held is that the sport has become fractured. Promoters have aligned themselves with specific networks, effectively tying their stable of fighters to them. Premier Boxing Champions, the Al Haymon–operated company, works primarily with Showtime and Fox. Top Rank, founded by Bob Arum, has an output deal with ESPN. Matchroom Boxing, led by Eddie Hearn, and Oscar De La Hoya’s Golden Boy Promotions have contracts with DAZN.
This siloing of fighters has often been an immovable obstacle in the way of boxing’s biggest fights. Floyd Mayweather, who was advised by Haymon, and Manny Pacquiao, a longtime Top Rank fighter, spent years squabbling before eventually meeting at the end of their careers. Deontay Wilder, a PBC-aligned heavyweight, and Anthony Joshua, who works with Matchroom, failed to reach an agreement in 2019, when both were at the peak of their powers. More recently, a compelling middleweight matchup between Jermall Charlo and Jaime Munguia was scrapped over network issues.