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Euronews
Euronews
David Mouriquand

How to handle a PR crisis: Astronomer embraces viral Coldplay kiss cam scandal with Gwyneth Paltrow

It’s the scandal that has pushed the internet into overdrive. Now, instead of crumbling, the company impacted by the now-infamous “kiss-cam” Coldplay incident has decided to put a positive spin on their CEO’s on-screen transgression.

After being thrust into the spotlight, Astronomer has released a new promo video featuring none other than actress Gwyneth Paltrow, who has become the temporary spokesperson for company.

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