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Fortune
Fortune
Geoff Colvin

How the OpenAI vs Google battle looks through the lens of Michael Porter's '5 Forces' analysis

(Credit: Kyle Grillot—Bloomberg via Getty Images)
  • In today’s CEO Daily: Geoff Colvin applies Porter’s Five Forces to OpenAI vs Google.
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Good morning. Business’s buzziest battle at the moment is OpenAI vs. Google, sparked by Google’s mid-November release of its advanced Gemini 3 AI model; for an insightful deep dive, check out Fortune’s recent feature story about OpenAI’s code red to fend off the competition. 

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