Out: Wearing the same wool scarf from November to February, then retiring it until temps drop again. In: Dedicating an entire coat rack to scarf trends, one celebrity-approved version for each season.
Once the calendar flipped to 2025, scarves managed to stay in rotation all 365 days of the year. In earlier decades, like the '50s and '70s, stylish women finished their outfits with headscarves, ascots, and fur stoles. That same shape-shifting energy returned with a vengeance this year—plus year-round endorsements from the likes of Hailey Bieber, Rihanna, Kendall Jenner, and more.
