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Lifestyle
James Clifford Kent, Senior Lecturer in Latin American Studies & Visual Culture, Royal Holloway University of London

How the Face magazine redefined culture, music and style

The Face magazine had a revolutionary impact on contemporary culture. The legendary “style bible” launched in 1980 was known for its bold design, iconic covers and trailblazing photography.

As Sabina Jaskot-Gill, curator of The Face Magazine: Culture Shift at the National Portrait Gallery, observes, the Face was “not just documenting the contemporary cultural landscape, but playing a vital role in inventing and reinventing it”. This capacity to both document and actively shape cultural movements highlights the magazine’s enduring influence.

Art director Phil Bicker explains how the Face was “a catalyst that challenged and changed broader culture,” pioneering an approach that democratised information, anticipated cultural trends and inspired its readers. This ability to forge, rather than simply reflect shifts in music, fashion and youth culture, underscores why the Face remains so influential today. This is particularly so in an era dominated by digital and social media.

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