Up until recently, Bob Thompson described himself as a “social media pariah.” Name the platform—Twitter, Facebook, Instagram, TikTok—and he was not on it.
But what better time to join the fray, he thought last month, than while recovering from shoulder surgery? The former television executive, who lives in Scottsdale, Ariz., has spent the last few weeks laid up in bed with his arm in a sling.
And so, as one does, he joined Twitter. He was in for a rude awakening.
