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Fortune
Fortune
Jane Thier

How the CEO of a womenswear brand reinvented the ‘new professional’ dress code dominating the workplace

MM.LaFleur Founder, Sarah Miyazawa LaFleur (Credit: Courtesy of M.M.LaFleur)

“Crack the code. Take the stage. Rewrite the rules.” 

The inspirational words run across the wall of M.M.LaFleur’s Upper West Side showroom, overlooking light-wash wood floors, a warm lamplit couch and coffee table (replete with reading material), and, of course, the womenswear’s brand latest collection of wrap dresses and twill pants. They’re also the beginning of the motto that graced the interior of the “Bento Box” that put M.M.LaFleur on the professional working woman’s fashion map.

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