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Bangkok Post
Bangkok Post
Business

How Prudential's Big Tech Bet Went Sour

Prudential Andy Sullivan Insurance United States Medicare Publishers Clearing House

In late 2019, Prudential Financial Inc. paid $2.3 billion for a three-year-old data-science startup that promised to modernize the age-old business of selling life insurance.

The deal for Assurance IQ has badly missed its financial targets and left Prudential facing questions from regulators.

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