
Buying a new TV is a big decision. Most of the time, the best TV is more expensive than a new laptop or a phone, and it’s something that you’re going to keep around for the next 10 years. But how much should you actually spend when purchasing a new TV?
The vast majority of TV sales are for screens that cost under $1,000. It’s a competitive segment of the market and, as Paul Gagnon, the director of TV Sets Research for IHS Markit told us a few years ago, most TVs in the U.S. sell for around $400 to $500.