Olympic hero Sir Chris Hoy boosted the value of his personal company to more than £1.5 million last year.
New figures show the cycling champion is continuing to profit from his success despite retiring from the sport 10 years ago.
The Edinburgh-born racer's finances have soared since he became one of the country's most famous sportsmen after winning three golds at the 2008 Beijing Olympics.
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He claimed six Olympic gold medals in total - including two at London 2012 - before retiring in 2013.
However, he has since launched new careers as a professional racing driver, television pundit and a children's author.
Latest accounts for his company Trackstars Limited, which channels income from his commercial activities, show it has total assets of almost £2.1 million.
After paying off creditors, the company has funds of £1,540,139.
That is an increase of almost £350,000 from the previous year's figure. The firm has more than doubled its value in the last five years.
Sir Chris, 46, is a director of the London-based company along with his wife Sarra.
The accounts, which have just been filed at Companies House, cover the period up until June 30 last year.
Sir Chris set up the company in 2005, a year after winning gold at the Athens Olympics, but it is only since his triple gold medal-winning performance at the Beijing Games in 2008 that cash has poured in.
Since his 2008 success, Sir Chris has been the face of advertising campaigns for Gillette as well as Kellogg's Bran Flakes. He has also had lucrative deals with Highland Spring and Adidas and has launched his own range of bicycles called Hoy Bikes.
Before the Beijing Olympics, Sir Chris was getting by on £24,000 a year in Lottery grants as well as small-scale sponsorship deals.
In 2016, he launched a series of children's books which he has co-written. Flying Fergus is about a nine-year-old boy who inherits his dad's rusty old bike - only to discover there is more to it than meets the eye.
Sir Chris married wife Sarra, a lawyer from Edinburgh, at St Giles' Cathedral in 2010 and they have a eight-year-old son Callum and a five-year-old daughter called Chloe.
The cycling star also published an autobiography in 2009.
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