In 2019, Swansea city centre was plastered with 'fake' shops that had 3D image posters posing as an artificial shop front.
The fake shops were introduced in a bid to distract attention away from the fact that the units aren't occupied until an actual business comes along wanting to open up.
There have been fake wedding dress shops, fake tech shops and even fake hat shops - each trying to soften the blow of the staggering number of empty units in the city centre.