As Manchester United properly begin the process of appointing a new head coach, one consideration now stands above many others: how a manager looks and feels the moment he “walks in the door”.
It may sound simplistic, but as they found with Ruben Amorim, it remains hugely significant. The club’s leadership – and especially Sir Jim Ratcliffe – believed the Portuguese coach had the personality to carry the weight of such a club. Over time, however, sources say they came to feel he lacked the necessary “emotional maturity”. He simply was not ready.