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Fortune

Sasha Rogelberg

How Jake Paul defied FBI raids and YouTube controversy to launch a business empire and cult-like following

Jake Paul Logan Paul FBI United States Fortune Walmart Disney Netflix

Jake Paul wears sunglasses and rubs his hands together while smiling. (Credit: Cooper Neill/Getty Images for Netflix)

Being famous has been Jake Paul’s best friend and worst enemy.

Before the 27-year-old became the third-richest content creator, raking in $38 million in 2023—and challenging boxing legend Mike Tyson to a fight to be aired on Netflix—Paul was Disney’s nightmare employee.

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