About four years ago, Ikea announced it would spend 200 million euros ($230 million) to speed up its efforts to become climate-positive by 2030, meaning the Swedish furniture maker aims to reduce its greenhouse gas emissions by more than what its value chain emits—but without snuffing out growth. Those efforts range from the obvious, such as reforestation and using renewable energy in its manufacturing, to the less obvious, like making its popular Swedish meatballs and other food offerings more sustainably.
That has led to recent moves like Ikea's introduction of plant-based hot dogs. Jesper Brodin, CEO of Ikea's parent company, Inter Ikea Group, insists they taste as good as meat-based ones.
