DURHAM, N.C. — As the college sports landscape shook to its foundation core around him, Jon Scheyer attracted the nation's No.1 recruiting haul in the Class of 2022 to Duke and he's well on his way to another top class for next year.
The Blue Devils new basketball coach did so even as Duke, like every school around the country, grappled with revolutionary shifts in the NCAA's guidelines.
Spawned by action from state legislatures and the federal courts, college athletes are now allowed to profit off their name, image and likeness (NIL) via third-party marketing deals and have access to educational-based payments approaching $6,000 a year from schools.
